Mastering Mobile Ads on Facebook

Mastering Mobile Ads on Facebook

Tricks for Better Engagement in Facebook Mobile Ads With the ever growing number of users accessing social media through smartphones, adjusting Facebook ads for mobile devices has become crucial. Mobile users exhibit unique browsing behaviors, making it essential to tailor your ad campaigns for maximum engagement and conversion. In this guide, we’ll explore practical strategies … Continued

Facebook and Google Analytics: Data Gaps Explained

Why Facebook Ads Data Doesn’t Align with Google Analytics Marketers often face a common issue: data reported by Facebook Ads and Google Analytics (GA) rarely match up. The discrepancies can range from 50% to even 90%, leading to confusion. This blog will explore the reasons behind these differences and offer actionable strategies to decrease them, … Continued

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